© Khalil Nemmaoui
Born in Morocco in 1964, lives and works in Casablanca.
After attending Lycée Descartes in Rabat and studying marketing at Webster University in Geneva, Hassan Sefrioui created in 2006 Casablanca’s Shart Gallery, a space dedicated to the promotion of the new scene of contemporary creation in Morocco. As such, he produces and directs individual and collective exhibitions of confirmed or emerging artists. In 2008, he published a book to accompany an exhibition of the painter Mohamed Abouelouakar’s recent works, and became an advisor to Alliances Group for development of the artistic direction of their Al Maaden Golf Resort in Marrakech. The same year, Hassan Sefrioui launched a series of extramural exhibitions, Al Maaden Art Project. In 2009, he was invited to participate with Diego Moya and Lamia Naji in the Noché-Vidéo projection, in the Reina Sofia Museum square, in the framework of Madrid’s La Noche en Blanco (The White Night). In 2010 and 2011 the Shart Gallery was selected for the Marrakech Art Fair, Editions I and II (with Najia Mehadji, Mohamed Aboueloukar, Lamia Naji, Khalil Nemmaoui, Youssef Elkahfai, and Ilias Selfati), and organized When the gallerist is also the collector, a parallel circuit exhibition. At the 5th Marrakech Biennial in 2014 he produced Grosse tête, a performance by visual artist Yassine Balbzioui. In 2015, he shared his Casablanca workspace with Nawal Slaoui’s Cultures Interface to energize the art market by offering two independent programs in one space. In the same year, he taught artistic engineering to master degree students at the Sidi Othman Faculty – Ben M’sik. In 2016, the Shart Gallery produced video performance Mourrakouch by the artist Céline Croze for the 6th Marrakech Biennial. In 2017, the Shart Gallery occupies a new space in Casablanca, designed for greater intimacy, responding to a growing need for the development of art consultancy and mediation.
Since 2012 Hassan Sefrioui has been a member of the jury of La Chambre Claire, a competition platform for contemporary African photography.